NeuralEDGE trained Earthbaby.in's team, advisors, and founder to leverage AI across text, video, ads, and organic content—delivering 40% faster video generation and reducing AI video credit spend from ₹30k to ₹10k per month.
40%
Faster video generation
₹30k → ₹10k
AI video credit spend / month
↑
Cohesiveness & consistency
✔︎
In‑house capability built
Plus, a reusable AI content playbook and sustainable team enablement.
Earthbaby.in is a D2C brand serving new mothers and babies. Rapid growth requires consistent, high‑quality content across ads and organic channels—but traditional production is costly and slow, especially for video.
Category
D2C (Mother & Baby)
Need
Content at scale
Objective
Build in‑house AI capability
Shift from fragmented, tool‑driven production to a capability‑driven model: a trained team, a shared playbook, and optimized AI workflows that scale content creation without ballooning costs.
Hands‑on enablement for employees, advisors, and the founder—covering prompt engineering, content structuring, and AI workflows for text/video across platforms.
A practical framework for ads, organic posts, product education, and storytelling—ensuring cohesive, consistent content across channels.
Advanced techniques for multi‑scene AI video generation to reduce iterations, improve cohesiveness, and minimize credit usage.
The goal wasn't dependency—it was independence. Earthbaby.in now produces content quickly and confidently with its own in‑house capability.
Outcome: capability uplift + operational savings, with a repeatable system the team can run on its own.
Earthbaby.in shifted from dependency on external production and ad‑hoc tools to a confident, in‑house AI content capability.
Time efficiency: video creation now takes 40% less time, enabling higher output and faster iteration cycles.
Cost efficiency: AI video credit spend dropped from ₹30,000 to ₹10,000 per month—freeing budget for growth.
Creative cohesion: multi‑scene videos now feel coherent and on‑brand across channels, backed by the AI content playbook.
Team empowerment: employees, advisors, and the founder gained the skills and confidence to run AI‑first content—sustainably.
enabling higher output and faster iterations.
on AI video credits—freeing budget for growth.
multi‑scene videos and content.
for sustainable content operations.
"Hi Yatharth!! GM 🙏 This is nothing short of magic!! The 1st video we got from Veo on 9 Aug. Ever since struggling with the 2 Issues - cohesiveness of 2nd scene and cost of iterations... Both problems solved!! I am so so grateful to you. Our call yesterday was like God speaking to me"
— Founder, Earthbaby.in
We enable your team to run AI‑first content—with training, playbooks, and optimized workflows that cut time and costs while lifting quality and cohesion.